WTA Ventures, the commercial arm of the WTA, has a mission to fuel the growth of professional women’s tennis. Established in partnership with CVC Capital Partners in 2023, it aims to further elevate the profile of women’s tennis, improve the product for fans and accelerate commercial growth for the benefit of players, tournaments and everyone involved in the sport. In its first full year of operation, WTA Ventures increased revenue by 25%, setting a new record for the WTA’s commercial revenue.

 

WTA Ventures Board of Managers

 

Ann Sarnoff (WTA Player Manager)
Michelle Difilippantonio Wilson (WTA Player Manager)
Jennifer Lum (WTA Tournament Manager)
Gavin Ziv (WTA Tournament Manager)
Gemma Wright (CVC Manager)
Simon Denyer (CVC Manager)
Steve Simon (WTA CEO Manager and Chair)
Marina Storti (WTA Ventures CEO Manager)

 

WTA Ventures Leadership Team

 

Marina Storti (WTA Ventures CEO)
Sarah Swanson (WTA Ventures Chief Brand Officer)
Marijn De Wit (WTA Ventures Chief Financial Officer)
Teodora Ivanova-Limon (WTA Ventures Chief Business Officer)